CX Manager vs. Customer Support: What’s the difference, and why you need both

You’re probably already aware that customer support is important for digital companies.

According to Entrepreneur, great customer support strengthens your company’s brand, opens doors for partnerships, and increases retention — which is 5 times more profitable than acquisition. 

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50 Inspirational Quotes on Customer Experience to Guide Your Way

Customer experience is a topic that almost anyone can relate to. Yet it’s not easy at all to do a cracking job. 

If you’re just starting out in CX, or you’re feeling a bit lost on the way, here are 50 to-the-point quotes on customer experience to help you get (back) on track.

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5 Types Of User Acceptance Testing

This article is brought to you by Usersnap, a user acceptance testing solution that helps you to communicate visually. Get a 15-day free trial here.

The methodology of User Acceptance Testing (UAT) is pretty straight-forward. The implementation itself requires some in-depth knowledge on the available types of User Acceptance Testing, though.

User Acceptance Testing is the process of verifying that a created solution/software works for ‘the user’. This might sound easy enough but, in practice, it isn’t.

To make your journey into User Acceptance Testing a bit easier, we researched the 5 most common types of User Acceptance Testing you have to consider.

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Here’s what you missed at Usersnap’s Customer-Centric Growth Virtual Summit 2020

Usersnap’s 1st virtual summit, The Journey To Customer-Centric Growth, set sail on May 20th 2020. In case you’ve missed it, replays of all 49 talks are still available for the following month. We’re also here to do a recap for the hottest topics that came up and the most upvoted talks by attendees.  

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12 Easy-To-Apply Tips To Boost Customer Feedback Response Rate

Are you having a hard time scaling your customer feedback response rate? You’re not alone.

Getting customers to respond to feedback requests is a challenge for businesses of all stripes. According to Customer Experience Magazine, only 1 out of every 26 disgruntled customers will take the time to provide you with feedback. The rest will simply take their business somewhere else. 

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Software localization pro tip from Content Snare: get an onsite feedback management tool

How does a team under 10 people pull off software localization in over 60 countries?

Well, it requires super talented and enthusiastic people. And also having a super easy-to-use feedback reporting tool for power users to send in screenshots of translation issues comes in handy as well!

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Customer-Centric Transformation with Power of Feedback – Talk @ Journey to CX Summit

This article is an adaptation of Klaus-M. Schremser’s talk at virtual summit The Journey to Customer-Centric Growth.

Collecting customer feedback is the magic that turned our company into a more customer-centric organization. We agilely implemented the feedback for our product and improved the customer journey. Our monthly new customers rate doubled and product trials went up by 155%. 

Klaus-M. Schremser, Head of Growth
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Fundamentals on setting up your User Acceptance Testing workflow

In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT.

It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts.

In today’s blog post I’d like to show you what the actual workflow of UAT looks like. From planning to executing and to analyzing your UAT efforts.

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A 6-Step Guide to Web Application Testing

More and more web applications are being developed these days. And with each line of code being written, the potential for bugs arises.

Generally speaking, the costs of fixing bugs increase exponentially the later you find them.

The Systems Sciences Institute at IBM found that “the cost to fix an error found after product release was 4 to 5 times more than one uncovered during design, and up to 100 times more than one identified in the maintenance phase”.

And a study by the University of Cambridge found that software bugs cause economic damage of $312 billion per year worldwide.

These numbers highlight the importance of finding bugs as early as possible and to thoroughly test an application before it is released.

That is where web application testing comes in. Web application testing usually consists of multiple steps that ensure that an application is fully functional and runs smoothly and securely. It is an essential part of web development and ensures that an app is running properly before its release.

We put together a 6-step guide, which should give you an overview of what kind of tests to run to test your app.

Let’s get started!

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The Journey to Customer-Centric Growth: Our 1st Virtual Summit on May 20th!

Wow, can’t believe we actually pulled together a summit with more than 50 speakers on Customer Experience and Customer-centric growth in less than 2 months!

And now we’re proud to say The Journey to Customer-Centric Growth – Success Stories of Scaling CX and Qualitative Feedback is a MUST attend, learnings guaranteed event. Especially for SaaS product managers, customer success managers, growth marketers, and actually all the organizations that aspire to listen to the Voice of Customers.

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