Usersnap blog - the #1 customer feedback software - Learn more about how to collect customer feedback and build better products with the magic power of feedback.

Your ultimate guide to customer feedback: the revenue driver for 84% of digital companies.

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join that 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

So how do you get customer feedback and accelerate growth? There are a lot of details, so let’s give you a quick outline so you can navigate as you please.

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Understanding the B2B2C Business Model – Learning from POM’s Success

This article will help you understand (or remind you) what a B2B2C business model is and learn how POM navigated its industry’s challenges successfully by understanding their customers’ needs. So grab your bucket of popcorn and oversized drink, and let’s help you apply the same concept to your product!”

B2B2C, or business-to-business-to-consumer, is a business model that connects manufacturers to retailers to consumers. POM’s B2B2C business model simplifies purchasing, so everyone gets paid without wasting time creating invoices and following up on payments (read ‘less paperwork’).

Customer feedback is crucial to providing the best experience that users need. Usersnap helped POM leverage customer feedback to increase revenue and support the B2B2C model.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Here’s the rub; no two companies are the exact same, so you can’t copy and paste a GMT strategy into your business and expect the same results. Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans.

In this article, we’ll share tips and advice all about SaaS go-to-market strategies, with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing. Let’s dive in!

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Creating a Winning Product and User Feedback Policy: The Importance, Components, and a Step-by-Step Guide

A well-executed product and user feedback policy (PUFP) is a critical aspect of any successful business strategy. This policy outlines the steps taken to effectively gather, manage, and communicate feedback from customers in a manner that promotes trust, accountability, and a deep understanding of the needs and desires of the user base.

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Customer Support Tools Breakdown in 2023: Which One Fits Your SaaS Tool Stack?

When you’re searching for customer support tools, you want to make sure that it ticks all the boxes your team requires. After all, customer support interactions can be some of the most memorable opportunities to impress a user in need of assistance. So, congratulations! You’re off to a good start by researching the available options.

Customers often hope to interact with a company on multiple levels – email, phone, chat, and social media. Each method requires different tools to achieve the desired outcome. To be successful, you need to equip your support staff with the right customer support tools to deliver superior customer service.

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The Only Comparison List of Best Customer Feedback Tools You Need

Did you know that 73% of consumers state that customer experience is a crucial factor for determining whether to do business with a company or not? Additionally, 84% of companies that actively work on improving the customer experience using customer feedback tools see increased revenue as a result of their efforts.

This is where a customer feedback tool can help.

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The Product Development Life Cycle – How Companies Stay Ahead of the Curve by Listening to Customers

Every product goes through stages. Like in the Odyssey, there’s a beginning, a middle, and in most cases, an end. However, for products, these stages are related to understanding the problem that you want to solve, how you can approach it, what can be improved and how to stay relevant. We call it the product development life cycle. Knowing where you are, and where you’re going is crucial to setting and achieving goals. It will help you plan and collaborate with your product team.

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Website Feedback Tool: A New Way to Stress-Free Customer Feedback

Working on new design drafts and website prototypes takes a lot of patience and knowledge. When you consider the feedback part of the process, it takes even longer. This is why you need a website feedback tool at your side to get you across the finish line.

Email threads, Slack chats, phone calls, and meetings – that’s how the feedback is collected and managed. Well, managed? I guess managing feedback through all these channels is barely possible. But here’s the good news.

We are going to show you how to set up your design & feedback workflow to make feedback from colleagues and customers actionable and manageable again.

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Close-Ended Questions – How to Get Quality Insights for Your Customer Feedback

Learning about your customers’ needs is sometimes like being a 1-person paddle boat upstream. Particularly when you don’t have the right tools or questions, it’s a lot of effort just to understand them, much less to execute on what you can learn. When you need to get a large amount of data quickly and easily, one of the best approaches to gather customer feedback data is using closed-ended questions. They’re a great way to conduct survey research effectively with a large audience, and help to avoid tiring your customers.

In this article we’ll explain the difference between close-ended & open-ended questions, and we’ve compiled the ultimate list of sample questions.

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HubSpot Integrations: How to Power Up Your CRM As a SaaS!

You want to be competitive within your SaaS industry, no doubt. In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively.

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How To Capture Video From Websites And Leverage It For Your SaaS Business

If you’re searching for a tool to capture video from a website to improve your support process, then most likely this is how your users typically send a question/complaint:

They find your “support@email” and write something vague, like: “My page loads funny and slow.”

You ask for more details; they reply back a few days. After 3 or 4 back-and-forths, the culprit turns out to be nothing more than the customer’s buggy add-on.

Next, you create an issue on Jira for a developer. And finally, you record a Loom video to demonstrate the solution to the customer.

Gosh, there’s got to be a better way to simplify customer feedback and support … and there is! Usersnap allows your customers to capture videos as bug reports or feedback directly on your website or web application. Show tech issues by screen recording and voice feedback instead of writing inaccurate explanations.

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