3 Surefire Ways To Enhance Your Customer Experience

Boost your business growth with the outstanding customer experience and build products your customers will love.

We’ve entered the era of the customer. 

The SaaS market is getting more and more crowded every year, consumer expectations are getting higher and higher and the voice of the customer is louder and louder. 

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Customer Experience Strategy for Small Business in 6 Steps

Many small businesses fail because they overlook the importance of a customer experience strategy.

If you are unfamiliar with the term, it is the plan undertaken by a business to address a customer’s holistic perception of the business after they interact. Customer experience (CX) is about delivering the best solutions to customers effectively.

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How To Measure UI/UX Design Impact On Business (+ Our Own Experience)

Who doesn’t like to use a product that looks pretty?

Yet as a software company owner or product manager, you hesitate to put time and budget into UI/UX design?

The questions lingering in your mind may be: How important is design to product success? Or how would UI/UX contribute to business growth? 

Here at Usersnap, we recently underwent a significant change to our product interface. So we can help answer some of the FAQs you might have with our real-life examples. 

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How to Use Micro-Interactions to Improve Website Experience

According to ThinkJar’s customer strategy research, 86% of consumers are willing to pay more for an upgraded experience.

As a product owner, UI/UX designer or a marketer, we are all working to optimize the website experience and bring in more customers.

But what defines a good experience? What should you improve? How can you measure the quality of user experiences?

If you have any of these questions floating in your mind, you are on the right track. In this article, you will get answers and learn about the best practices in creating, measuring and evaluating digital experiences from leading companies.

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6 Secrets of Improving Customer Experience with Customer Centric Copywriting

Why do brands compete to shout “customer centric”? Today, customers want more from brands.  

They look beyond the products and, recently, the focus on customer experience has become more accentuated.

Writing catchy copies for your marketing campaigns to grab the attention of your consumers is definitely important. But many marketers have forgotten about writing copies to show customer centricity and improve customer experience.

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How To Elevate Your Online Customer Service With Screenshots And Annotations

72% of customers blame poor customer service as the reason for having to explain their issue multiple times.

But, as a customer service agent or the feedback receiver, you know customers are sometimes just as guilty. They are often the ones who do not describe their problems accurately and can waste your time.

So, how can you overcome miscommunication and improve efficiency? How do you shorten the tedious back-and-forth cycle in clarifying technical issues?

This article has got you covered.

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10 Ways to Utilize Customer Advocacy in Your Business

No matter what type of business you’re in, you have to deal with customers.

They are, after all, the foundation of your business, without which you would have no business at all. Putting a heavy focus on customer needs will help you in many ways, one of which is to create strong customer advocacy.

According to Harvard Business School Press, just a 12% increase in customer advocacy can bring 200% growth in revenue for companies.

So how do you build up customer advocacy? How do you use it to its full potential?

Here are 10 ways to use customer advocacy in your business, Let’s go.

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5 Reasons to Start Collecting Customer Churn Feedback

Every company wants to provide a product that continues to make customers happy and meet their needs. This will provide a strong rate of customer retention and allow the company to continue to grow.

To do this, customer churn must be reduced.

But, first, you need to know exactly why they churn. Taking the time to dive into customer churn feedback will save not only money but also time invested in acquiring new customers. According to Forrester Research, it costs 5 times more to acquire new customers than it does to retain your existing clients.

Like most companies we wanted to increase our retention rate and one way to understand what customers did not like about our product or experience was to ask them why they left.

So that’s what we did. The churn feedback helped us decide what we should build next to keep our customers happy and even to iterate on our business strategy.

Let’s talk about our process and how you can implement it in your business too.

“When customers share their story, they’re not just sharing pain points. They’re actually teaching you how to make your product, service, and business better.”Kristin Smaby

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