The future of product leaders: building with confidence

Five wild predictions, two true stories and some solid solutions for product leaders.

Building great products is a complex, challenging, and exhilarating job. Totally worth it 🙃. It requires product leaders to be strategic thinkers and forward-thinking by nature, as well as to see product opportunities when others are “lost” in ambiguity.

Continue Reading “The future of product leaders: building with confidence”

6 Ways to Collect Product Feedback from Web Customers

You’ve just launched your new product or you just finished building a new website, and now you wonder what your customers think about those changes. You need product feedback, but can’t get it yet. We know the struggle.

Also, can customer feedback really provide insights to help your company propel itself into product-led growth?

Let’s see 6 ways you can approach this challenge.
Continue Reading “6 Ways to Collect Product Feedback from Web Customers”

User Acceptance Testing – How To Do It Right In 2022!

With technology underpinning all business processes today, with the pace at which new technologies are emerging, companies need to introduce new products and services at a faster rate than their competitors using user acceptance testing software to meet the needs of the end user.

Why should they focus their efforts on quality assurance using user acceptance testing?

User acceptance testing is often the most essential to get right. Why? Because of the successful implementation, it’s the most effective in reducing both time and cost, whilst increasing customer satisfaction.
Continue Reading “User Acceptance Testing – How To Do It Right In 2022!”

How Tango incorporated user feedback from early-adopters to achieve hyper growth

September 2021 was a spectacular month: Tango was voted #1 Product of the Week on Product Hunt (and later on got recognized as Product of the Year) and acquired more than 10,000 early adopters! It was also the month they started collecting customer feedback with Usersnap. That leads us to this story!

Product of the Year! - Tango Product Hunt

Now, as they say: shall we tango?

Continue Reading “How Tango incorporated user feedback from early-adopters to achieve hyper growth”

9 creative ways to ask your website visitors for feedback

You’ve finished a new website, and you’re hyped, but you wonder if your users will love it as you do. You conduct 1-2 interview research, but time is limited, you just have to release it into the wild. And again you wonder if there are other more efficient or creative ways to ask for feedback.

So that’s how you landed here. Many companies struggle with how to ask for website feedback just like you, and the solution varies. You can send more surveys, use new tools, or try to design feedback questions differently. All these are covered in this article.

Continue Reading “9 creative ways to ask your website visitors for feedback”

Chief Product Officer: Their Superpowers and Role in SaaS Growth!

Ever wonder what a chief product officer is up to? Maybe you want to become one yourself one day! Well, the CPO position has certainly grown and evolved over time.

In short, the CPO oversees all aspects of a product’s vision, design, and development. They are essential in creating a robust and helpful product that fills a void in the market while addressing customer feedback. However, their (and all product team members’) superpowers and role in SaaS growth is invaluable! In this article, we’ll detail to you all the things you need to know about the CPO, their superpowers, and role within an organization!

Continue Reading “Chief Product Officer: Their Superpowers and Role in SaaS Growth!”