How to beta test, a robust example from award-winning learning app Pocket Prep

Surely all software companies are familiar with beta testing, but how well do you actually do it?

If you’re not all that confident with answering this question, hey, that’s cool too, because you’ve found the right article to get some practical ideas!

We talked to Colin Ulin, senior software engineer at Pocket Prep, about their low-effort high-outcome beta testing strategy and design-thinking development process. 

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Guide to win with the customer experience management

Customer service is important. Super important. If you underestimate the importance of excellent customer service, chances are somewhat slim to win your customers as your most important influencers.

In this blog post, you’ll find everything you need to know about customer experience and why it truly matters for your business.

So better let’s get started.

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Your next product feature, backed by product feedback.

Did you ever release a “game-changing” feature in your eyes, but no one used? In addition, it was even inconvenient for your customers? We’ve heard the horror stories, and created a few of our own along the way. The one thing missing for your product feature: product feedback!

There is no doubt: releasing the right product features is a cornerstone for every SaaS company’s business success.

In this post I’m going to show you how we handle product feedback questions and implement new product features. Everything backed by product feedback.

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Feature requests and how a feedback-driven SaaS company handles them

Struggling to figure out how to get more feature requests, evaluate and build them, and let your customers know that they’ve been released?

This is the story of how Christina, a product manager, set up a feature request workflow with a simple button in her product, so she could learn directly from the customers what to build next. That button sent new feature requests to the moon and is responsible for a huge part of the company’s monthly recurring revenue (MRR) growth.

Intrigued?

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12 Easy-To-Apply Tips To Boost Your Feedback Survey Response Rate

Are you having a hard time scaling your customer survey response rate? what is a good response rate for a survey? You’re not alone.

Getting customers to respond to feedback requests is a challenge for businesses of all stripes. Which is why we’re breaking it down here with some easy-to-use tips to get you moving in the right direction.

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Transformation to Customer Centricity with the Power of Feedback

Collecting customer feedback is the magic that turned our company into made customer centricity part of the lifeblood of our organization. We agilely implemented the feedback for our product and improved the customer journey. Our monthly new customers rate doubled and product trials went up by 155%. 

Klaus-M. Schremser, Head of Growth
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How to Use Customer Centric Copywriting to Improve Experience

Why do brands compete to shout “customer centric”? Today, customers want more from brands.  

They look beyond the products and, recently, the focus on customer experience has become more accentuated.

Writing catchy copies for your marketing campaigns to grab the attention of your consumers is definitely important. But many marketers have forgotten about writing copies to show customer centricity and improve customer experience.

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Best approaches to product feedback management

Teaming up with customers to accelerate product feedback management has become a common practice in many industries. An additional effect is that by consulting consumers in the product development phase, companies are able to meet their expectations. By doing so, companies save the time and resources that would otherwise be spent on developing rarely or never used features.

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3 Surefire Ways To Enhance Customer Experience in 2021

Boost your business growth – Enhance customer experience and build products your customers will love.

We’ve entered the era of the customer. 

The SaaS market is getting more and more crowded every year, consumer expectations are getting higher and higher and the voice of the customer is louder and louder. 

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Boosting customer happiness in 2021: 6 proven ways

Finding bugs in your product is part for your customer’s journey. Customer happiness comes from having a stable product and less user tension. But there’s more to making customers happy than having a bug-free product. This is where customer success comes in.

What is customer satisfaction in simple words?

The term customer happiness was coined only in recent years but it is already big with SaaS companies in the Valley. The idea is that making sure your customers are happy and successful ensures a higher customer LTV (Lifetime Value), reduces churn and boosts your NPS (Net Promoter Score).

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