Ever started collecting customer feedback, but couldn’t make it actionable in the end? Sounds all too familiar to us, which is why we learned over time how to close the customer feedback loop properly.
The customer feedback loop allows you to implement change according to what your customers have to say. This is one of the best ways to improve your company in an efficient and meaningful way.
More specifically, a closed feedback loop is when you follow up with the customers and show them how their opinions have impacted your business decisions. This shows them that they’re valued by your business, which in turn can mean more conversions and long-term sustainability for you.
Continue Reading “Closed-loop feedback: The Best Ways to Use NPS” →