Category: Customer Feedback & Experience

Probably the most sensible way to leverage screenshot functionality is in building a customer community. Social media best practice is moving toward proactively managed enterprise communities that benefit from many of the features of traditional, consumer social media (and also enjoy many enhancements).

Consumers appreciate your Facebook page, and might be willing to hit ‘like’ every now and then, but they don’t always appreciate discussions from their brand of dish soap popping up on their private wall.

A managed customer community is proven to lower customer support costs. Customers develop a large repository of FAQ and support material that is easily managed and analyzed through a platform such as Get Satisfaction.

An excellent primer in customer community building was written by Get Satisfaction’s CEO, Wendy Lea, who has been a great advocate for the evolution of enterprise social media away from the fuzzy metrics of the FB page, and toward active, managed communities with a measurable impact on ROI.

Finding bugs in your product is part of your customer’s journey. Customer happiness comes from having a stable product and less user tension. But there’s more to making customers happy than having a bug-free product. This is where customer success comes in.

What is customer satisfaction, in simple words?

The term “customer happiness” was coined only recently, but it is already big with SaaS companies in the Valley. The idea is that making sure your customers are happy and successful ensures a higher customer LTV (Lifetime Value), reduces churn and boosts your NPS (Net Promoter Score).

Why do the most successful product managers always seem to pay attention to the power of a well-constructed NPS survey?

These leaders understand that a streamlined NPS tool distills vast customer sentiment into actionable data, guiding strategic decisions. 

As a content manager working with product managers daily, I have extensively tested, reviewed, and evaluated the top mostly paid bug-tracking tools.

These bug-tracking software solutions are often integrated within a project or product management tool, offer many versatile features for tracking, managing, and resolving software issues.

Mistakes – they’re an inevitable human experience; how we fix feedback we receive is crucial to our business success. But when a business fails in any key area, the results can impact its success. This is why it is crucial for businesses to learn how to fix customer feedback failures so they can enhance brand loyalty.

What makes a business successful? Customers making purchases.

What keeps customers making purchases? Satisfaction with your products or services and, of course, your relationship with them. The question then becomes how you determine the satisfaction level of your customers.

Selecting the right UX research tools transforms how product managers, CPOs, and product designers tackle the complex field of user experience (UX) design.

These tools streamline the path through team collaboration, deep user understanding, precise feedback collection, and the crucial task of feature prioritization. Navigating this process effectively means distinguishing between a product that meets the mark and surpasses expectations.

As a product manager or a SaaS company owner, what is your main drive in building new products? What impacts your decision-making process? Do you consider customer feedback as well as the voice of the customer (VoC) techniques?

Should the voice of the customer influence product development?

In this article you will find out why incorporating the voice of customers into your strategies can bring your business success. Ready to rock?