Viewing posts by Rebecca Vogels.

This article is brought to you by Usersnap, your solution for building great digital projects. Get a 15-day free trial here.

It’s a sad fact that the tech industry is still vastly dominated by men. Currently, women hold only around 25% of all tech jobs. The number is even smaller for management roles. Only 14% of all CTO positions in tech companies belong to women. You’d think with all the innovative products, ideas and technologies launched every day, the tech industry would have figured out gender equality. Well, it hasn’t. As technology keeps advancing into every aspect of our lives, this is something that has to change. It is more important than ever to make women seen and female voices heard.

Today, we want to present you 7 outstanding female CTOs. These women are leading the way for women in tech in 2017 and beyond.

An appealing user interface can have a significant impact on the success of your application.

The challenge for web designers is thinking about how users are navigating the UI and which actions they expect to happen. This involves evaluating the skills and technical know-how which they can expect from their users.

We will give you a few tips about how to design an appealing UI and ensure a good user experience.

Christmas is approaching fast, and that means one thing: get ready for next year’s conference season!

We had a look at 15 events that are already confirmed for 2017. From UX Design to JavaScript, the conference schedule of 2017 will feature something for everyone.

Read on but make sure you have an (empty) calendar next to you when you do.

The Slush Conference in Helsinki (Nov. 30th to Dec. 1st) is one of the biggest startup events in Europe with around 17,500 participants. Besides 2,000 startups from all over the world, this year’s event also featured around 1,000 investors and 2,500 volunteers.

Upon entering the conference hall for the first time, it became clear that the darkness of Finland in November is part of the event’s aesthetic concept: dark halls, lasers and fog machines that delivered punchlines in the form of smoke during the presentations, embodied Slush’s motto perfectly:

Nobody in their right mind would come to Helsinki in November. Except you, you badass. Welcome.”

Bill Burnett and David Evans are teaching the most popular course at Stanford University right now. The name of the course: Design Your Life.

The term “design” is not meant in an abstract way. The course is actually about transferring ideas and principles of design to questions and problems of everyday life.

“Think like a designer” is the slogan of the course as well as a recently published book (Designing Your Life: How to Build a Well-Lived, Joyful Life) by the two professors.

Long-scrolling websites, i.e. sites that let you scroll down for an extended amount of time, have been around for years.

The reason? Users love them!

That isn’t about to change, which is why we wanted to give you some tips and best practices in this article. Because long-scrolling or infinite-scrolling alone doesn’t mean the user is going to spend a long time on your website.

Have fun reading and scrolling 😉

When building a product one often wants to provide a solution to a real problem. But that is rarely sufficient to develop an enjoyable product which users can’t stop thinking about.

Here is where user testing comes in. By involving users in the product development process, companies can incorporate feedback in every product development stage.

In this article, we want to give you an introduction on what user testing is and why it is necessary. For an in-depth exploration of the topic, please see our ebook on “How to build products users love”. Happy reading!

Get experts insights & cutting edge ideas for digital product development.

We have asked six experts to bring you lessons learned about user testing and product development.