What You Should be Doing with Customer Feedback & Experience

Digital engagement trends for web design in 2025

Getting your customers and website visitors engaged with your product is a tall order. Did you ever think “if only we pull this product lever, they’ll start doing what we want”, only to find out you overdid it? Happens all the time, and we’ve got some furiously funny customer feedback to prove it. This is why nailing digital engagement for web and app design is crucial for more happy customers and visitors.

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The Importance of Feedback for SaaS Business: 9 Big Facts + 5 Proven Ways to Collect It!

Are you part of a SaaS company? You know better than anyone how challenging this can be. Especially because in critical moments, you rely on the importance of customer feedback to grow your profits.

There are a multitude of SaaS businesses springing up, as businesses continue to become more digital.

The customer problems solved by these SaaS businesses are diverse, but for sure there is competition among them. Sometimes target audiences can overlap, thus making some brands address the same persona or team.

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The Top 19 Sentiment Analysis Tools for Digital Products in 2025!

Brands are always looking for effective ways to gain a larger market share. One approach regularly discussed is the importance of crafting personalized customer experiences. One of the best ways to drive better customer experience than using sentiment analysis tools.

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Feedback management on Usersnap: 10 dashboard tips to boost your collaboration

It’s not difficult to get feedback; it’s about what you do next – your feedback management approach decides if you’re truly listening to your customers. (And if collecting customer feedback is still the challenge for you, please read that blog post first.)

Usersnap’s dashboard is designed to help teams work through feedback faster and gain deeper insights on your customers. And thanks to our culture of eating our own dog food, we have learned a lot from our customers and built some new features based on their feedback!

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Website Feedback: The Best Guide in 2025 (Questions, Types, and Tools)

Website feedback is the most important data point to focus on when you’re not sure why your product frustrates users, website bounce rates increase, or conversions are stagnant.

At some point along the way, all successful businesses come to understand that customer feedback becomes the momentum to more leads and (hopefully) revenue.

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6 Customer Feedback Survey Examples

If you’re still sending out one-size-fits-all feedback surveys, it’s time for a reality check. Generic questions lead to generic answers—and that means wasted time, unclear insights, and missed opportunities. Your product exists to solve a specific problem, so your customer feedback surveys should reflect that intent.

And let’s be honest—if your surveys are long and tedious, don’t be surprised when customers ghost you. They’re looking for solutions that save them time, not create more work.

That’s why we’re introducing intent-driven mini-surveys: short, targeted feedback forms that align with where your users are in the product development lifecycle (PDLC). Whether you’re in discovery, validation, testing, or post-launch optimization, these surveys help you capture specific, high-signal insights—fast.

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Customer Experience Manager Vs Customer Support: Why You Need Both?

You’re probably already aware that customer experience manager and customer support are important for digital companies.

However, SaaS, software, and e-commerce companies have a slightly different, additional challenge on their hands. Your potential customers can easily research and even test-drive all of their options before purchase. Sounds like a challenge to you? Then let’s jump in.

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How to Build a Customer Community in 2025

Probably the most sensible way to leverage screenshot functionality is in building a customer community. Social media best practice is moving toward proactively managed enterprise communities that benefit from many of the features of traditional, consumer social media (and also enjoy many enhancements).

Consumers appreciate your Facebook page, and might be willing to hit ‘like’ every now and then, but they don’t always appreciate discussions from their brand of dish soap popping up on their private wall.

A managed customer community is proven to lower customer support costs. Customers develop a large repository of FAQ and support material that is easily managed and analyzed through a platform such as Get Satisfaction.

An excellent primer in customer community building was written by Get Satisfaction’s CEO, Wendy Lea, who has been a great advocate for the evolution of enterprise social media away from the fuzzy metrics of the FB page, and toward active, managed communities with a measurable impact on ROI. Continue Reading “How to Build a Customer Community in 2025” →

How to set popup triggers and display rules for customer feedback

To be more efficient in collecting customer feedback, you can use the 5Ws to assess your feedback setup – who, where, when, what, why? And you’ll be happy to realize that Usersnap’s project display rules are the answers for the who, where, and when.

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Why great customer support is more than a nice-to-have strategy!

In the old days, simple customer support was something most companies sucked at. But times changed and so has customer support. A lot of businesses now take customer support as a service and an important part of their business operations.

In this blog post, I’ll show you numerous steps for providing the best customer support available. Bring your customer support to the next level, and your business too.

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