Tag: product management

How To Maximize Efficiency With Azure DevOps Workflows

As a product manager, I’ve firsthand witnessed the transformative impact of Azure DevOps in driving product development and project success. My role often revolves around optimizing processes, fostering team & customer collaboration, and pushing for efficiency, all while keeping up with the brisk pace of software development.

Azure DevOps has been instrumental in managing projects effectively and elevating our team’s performance.

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Customer Feedback Guide: Top Collection & Growth Strategies

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join that 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

So how do you get customer feedback and accelerate growth? There are a lot of details, so let’s give you a quick outline so you can navigate as you please.

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What is Customer Effort Score (CES)? How to Use It & 12 Questions

Customers want good products and services, of course, but do you know what else they want?

They want effortless interactions with companies. How about a website that is simple to navigate, and a seamless checkout process? Bingo!

They also want it to be quick and painless to resolve any issues they may have with your company. Recognizing and improving upon this customer feedback is where a CES survey comes in hand!

Research shows that when your company makes things easier on your customers and delivers on the promises, it drives more customer loyalty than the companies that focus more on improving the overall experience. It has become pretty common to have a good overall experience, so it’s those companies that truly make dealing with them easy and painless that enjoy more loyal customers.

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How Using ChatGPT for Product Management is a Valuable Time-Saver

Product managers have a lot of ground to cover. From staying on top of market trends, user needs, customer feedback, and industry insights to managing their resources, and planning what’s ahead for their product. It’d be nice if there were a helping hand sometimes that could take over the more tedious and repetitive tasks. What if we could harness the power of AI, or ChatGPT for product management?

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6 Ways to Collect Product Feedback from Web Customers

You’ve just launched your new product or you just finished building a new website, and now you wonder what your customers think about those changes. You need product feedback, but can’t get it yet. We know the struggle.

Also, can customer feedback really provide insights to help your company propel itself into product-led growth?

Let’s see 6 ways you can approach this challenge.

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Product Led Growth: A Definition and Why It’s Taking Off in 2024 🚀

If you feel you have been missing the mark with your customers lately, you might need a switch-up in your business model.

But how do you choose between all of the business strategies out there? What is the best tactic to use in today’s fast-paced market?

Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven. This method is quickly becoming one of the most popular business models for many companies. 

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Floating action buttons: The best SaaS guide to date

Work smarter, not harder. Everyone has heard that saying at least once in their life. And that’s what the floating action button aims to do. Also known as feedback menus at Usersnap, floating action buttons make a website more user-friendly; many companies find them necessary when collecting customer feedback and making product or website improvements.

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Churn In SaaS And The Best Way To Reduce It

This article will show you how to reduce your SaaS churn by following the proven strategy that we have already successfully implemented. So grab your salted caramel iced mocha, and let’s make you the churn hero of the company.

For us, it all started in 2020, when our monthly SaaS churn rate was 6.22%, more than double our target benchmark (high pressure, you bet). We wanted to become a product-led growth SaaS company, which means user value is consistent. We sat down with the team for preventing customer churn and were able to combine churn analytics with customer feedback to reduce it down to 4.26%. And when we thought we are on the path to success, the COVID-19 pandemic put a halt to our progress.

A few months later… June 30, 2021, our SaaS churn rate was back at 6.12%. The aimed benchmark was 3%. “Tension” is in the air.

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