Author: Will Perlmutter

User Feedback, an Ultimate Guide: How To Collect and Make it Valuable Every Time

With so many SaaS options out there and new ones rolling out every day, it’s important to consider that customers may be likely to feel bombarded with that much information (head-exploding territory at times). When they give you user feedback, take it seriously!

What distinguishes one app or software from another? For customers, it’s the user experience. For you, it’s how you can best develop your software to meet customer needs. That is why the personal feedback that your users offer is so valuable.

Continue Reading “User Feedback, an Ultimate Guide: How To Collect and Make it Valuable Every Time” →

Top 15 Product Survey Questions to Ask with Examples

If you think you have a really great product, the success metrics shouldn’t lie: product usage up, churn down, more happy customers, increased MRR. Sounds easy on paper (or desktop), right?

If you struggle knowing how great your product is, maybe product survey questions (and this article) can help.

Continue Reading “Top 15 Product Survey Questions to Ask with Examples” →

The Top 9 Ways To Avoid Acquiescence Bias in Online Surveys

Are you a user researcher for a digital product? Do you sometimes lack the in-person connection while doing your research? Maybe you use online tools to collect data from people? Do you think survey bias ( or acquiescence bias) can distort the opinions, preferences, and responses those people give? 

If so, we have some advice for you.

Continue Reading “The Top 9 Ways To Avoid Acquiescence Bias in Online Surveys” →

The floating action button: the best SaaS guide to date 🎉

Work smarter, not harder. Everyone has heard that saying at least once in their life. And that’s what the floating action button aim to do. Also known as feedback menus at Usersnap, floating action buttons make a website more user-friendly; many companies find them necessary when collecting customer feedback, and making product or website improvements.

Continue Reading “The floating action button: the best SaaS guide to date 🎉” →

How to use a Product-Market Fit template to know how much customers need you!

Think of product-market fit (PMF) as sailing: the product is the sail and demand is the wind. For the boat to work or to make your dreams come true, you need to build a sail (product) and find the wind to power it (or satisfy the needs of the market, and its potential customers). If you are a good sailor, you can always feel when the product-market fit is or isn’t happening. The best way to sail the SaaSy seas is to have a product-market fit template on your side.

Imagine the following scenario:

Continue Reading “How to use a Product-Market Fit template to know how much customers need you!” →

SaaS Product Management: The Central Nervous System to Digital Companies in 2024

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. Which one wouldn’t? Some employ product-led growth In order to understand customer needs, get more customer feedback, and use it actionably. Without question, the rise and importance of SaaS product management within digital companies are “mooning” 🚀. What do I mean by this? 

SaaS product management is undoubtedly the engine that helps digital enterprises grow. According to one study, a great product manager can be responsible for up to a ~34% increase in profits. And in the age of Product-Led Growth (PLG), a term coined by now-pioneer Wes Bush, product management and customer-led product development are the lynchpin to SaaS business success.

Continue Reading “SaaS Product Management: The Central Nervous System to Digital Companies in 2024” →

Chief Product Officer: Their Superpowers and Role in SaaS Growth!

Ever wonder what a chief product officer is up to? Maybe you want to become one yourself one day! Well, the CPO position has certainly grown and evolved over time.

In short, the CPO oversees all aspects of a product’s vision, design, and development. They are essential in creating a robust and helpful product that fills a void in the market while addressing customer feedback. However, their (and all product team members’) superpowers and role in SaaS growth is invaluable! In this article, we’ll detail to you all the things you need to know about the CPO, their superpowers, and role within an organization!

Continue Reading “Chief Product Officer: Their Superpowers and Role in SaaS Growth!” →