10 Web Design Trends for 2017

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Update 2018:
You can find the web design trends for 2018 in this article right here. If you’re still here to check out the best web design trends of 2017 – feel free to read on. Many of them are still relevant for 2018 as well.

As technology advances and becomes more ingrained into every facet of our daily lives, users are demanding more and more from their online user experiences (UX).

Personal, interactive, and relevant are three keywords which users want from their UX. Which basically means web designers now face the challenge of developing a website which understands and responds to its users throughout the process.
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The psychology of color in web design

According to statistics, it only takes 1/10th of a second for us to form a first impression about a person; and websites are no different.

Google’s 2012 study entitled “The role of visual complexity and prototypicality regarding the first impression of websites: Working towards understanding aesthetic judgments” confirmed that it takes less than 50 milliseconds for users to form an opinion about your website. In other words: after only 0.05 seconds the average user has already decided whether he should stay on your website or leave it.

First impressions do matter. The first impression a user gets from your website depends on many factors, such as the structure, the spacing, the fonts and, of course, the colors and color combinations you display on your page.
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Long-Scrolling Websites: Tips and Best Practices

Long-scrolling websites, i.e. sites that let you scroll down for an extended amount of time, have been around for years.

The reason? Users love them!

That isn’t about to change, which is why we wanted to give you some tips and best practices in this article. Because long-scrolling or infinite-scrolling alone doesn’t mean the user is going to spend a long time on your website.

Have fun reading and scrolling 😉

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5 Tips for Successful User Onboarding

A few weeks ago, we published a blog post introducing different methods of on boarding. Due to the positive feedback, we decided to go back and write another blog post on this topic. A lot of users only sign up for an application but never actually end up using it.

How do you convince more users to activate the application? How do you turn sign-ups into active users?

Today we want to share 5 tips about how to create a successful user on boarding experience. Let’s go!
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Why Efficient Communication Is Essential in Change Management

Communication itself is a challenging topic within organizations.

In the context of change, companies should pay particular attention to who delivers what messages when. By having a clearly planned communication strategy, change leaders are able to facilitate organizational transformation. The entire process happens in a context where everyone understands why change is necessary and what role they play in it.

It’s often very difficult to please everyone with the chosen style and channels. As change cannot happen without communication, it’s even more important to control who delivers what messages when.

Coming up with a communication plan to support change is a lengthy, sustained effort. At the end of it, all departments affected by the change will have access to the information they need. With that data at hand, they can then be a knowledgeable part of the transformation.

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24 Amazing Web Design Blogs You Should Follow This Month!

A while ago, we published a collection of great web development blogs for developers. Since then, some web designers have approached us and suggested further blogs, specifically, web design blogs worth following.

So this time, it’s all about web design.

We’ve collected some of the best web design blogs around for you. Now go grab a cup of coffee and enjoy reading.
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Agile: The Right Way to Build Innovative Digital Products

Agile, both as a methodology and a mindset, can accelerate growth by increasing quality and speed to market. In addition, it can dramatically improve workflows. But what about innovation? Can agile methods foster innovation as well?

Company-wide adoption is recommended for taking full advantage of this way of building digital products. Basically, everyone from developers to the C-suite should rely on agile techniques in all of their endeavours.
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Best practices in mobile UX design: Creating error messages!

‘Errors’ happen. They happen in our apps and they happen in our life. Sometimes they happen because we made mistakes. Sometimes because a system failed. Whatever the cause, these errors — and how they are handled — can have a huge impact on the way a user experiences your app.

Often overlooked, a lazy error handling and ill-constructed error messages can fill users with frustration, and make them stop using your app. A well-crafted error handling, on the other hand, can turn a moment of failure into a moment of delight.

In this article, we’ll examine how the design of apps can be optimized to prevent excessive user errors and how to create good error messages.
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