Viewing posts by Rebecca Vogels.

An appealing user interface can have a significant impact on the success of your application.

The challenge for web designers is thinking about how users are navigating the UI and which actions they expect to happen. This involves evaluating the skills and technical know-how which they can expect from their users.

We will give you a few tips about how to design an appealing UI and ensure a good user experience.

Christmas is approaching fast, and that means one thing: get ready for next year’s conference season!

We had a look at 15 events that are already confirmed for 2017. From UX Design to JavaScript, the conference schedule of 2017 will feature something for everyone.

Read on but make sure you have an (empty) calendar next to you when you do.

The Slush Conference in Helsinki (Nov. 30th to Dec. 1st) is one of the biggest startup events in Europe with around 17,500 participants. Besides 2,000 startups from all over the world, this year’s event also featured around 1,000 investors and 2,500 volunteers.

Upon entering the conference hall for the first time, it became clear that the darkness of Finland in November is part of the event’s aesthetic concept: dark halls, lasers and fog machines that delivered punchlines in the form of smoke during the presentations, embodied Slush’s motto perfectly:

Nobody in their right mind would come to Helsinki in November. Except you, you badass. Welcome.”

Bill Burnett and David Evans are teaching the most popular course at Stanford University right now. The name of the course: Design Your Life.

The term “design” is not meant in an abstract way. The course is actually about transferring ideas and principles of design to questions and problems of everyday life.

“Think like a designer” is the slogan of the course as well as a recently published book (Designing Your Life: How to Build a Well-Lived, Joyful Life) by the two professors.

Long-scrolling websites, i.e. sites that let you scroll down for an extended amount of time, have been around for years.

The reason? Users love them!

That isn’t about to change, which is why we wanted to give you some tips and best practices in this article. Because long-scrolling or infinite-scrolling alone doesn’t mean the user is going to spend a long time on your website.

Have fun reading and scrolling 😉

When building a product one often wants to provide a solution to a real problem. But that is rarely sufficient to develop an enjoyable product which users can’t stop thinking about.

Here is where user testing comes in. By involving users in the product development process, companies can incorporate feedback in every product development stage.

In this article, we want to give you an introduction on what user testing is and why it is necessary. For an in-depth exploration of the topic, please see our ebook on “How to build products users love”. Happy reading!

Even if you don’t greet each user personally: each time a user visits your website, you are communicating with them. Through the design of your website.

How this works?

Communication on your website works on different levels and ranges from text, pictures and the structure of a site to colours, titles and buttons. In this blog post I want to explain how communication on a website works and what you can do to improve it.

Let’s go!

When you’ve created a piece of software and follow the SaaS model, you will most likely be offering a free trial to your users. During this trial, your user can test the product and decide if he needs it.

And that is the hard part. You have to show the user why he or she needs your product and that its use is easy and pleasant.

That’s why I want to give you some tips about how to make a good impression and create an outstanding user onboarding experience.

Let’s go!

A few weeks ago, we published a blog post introducing different methods of on boarding. Due to the positive feedback, we decided to go back and write another blog post on this topic. A lot of users only sign up for an application but never actually end up using it.

How do you convince more users to activate the application? How do you turn sign-ups into active users?

Today we want to share 5 tips about how to create a successful user on boarding experience. Let’s go!