Customer experience, or CX, is critical in today’s user-centered market. Customers have more information than ever before available at their fingertips, and they can share reviews with the world at lightning speed. As a result, it’s important for leaders in SaaS and E-commerce businesses to constantly improve customer experience to stay competitive.Continue Reading “Improve Customer Experience in SaaS with a Little Homework (15 Must Read/Watch Resources in 2020)” →
Boost your business growth with the outstanding customer experience and build products your customers will love.
We’ve entered the era of the customer.
The SaaS market is getting more and more crowded every year, consumer expectations are getting higher and higher and the voice of the customer is louder and louder.Continue Reading “3 Surefire Ways To Enhance Your Customer Experience” →
Many small businesses fail because they overlook the importance of a customer experience strategy.
If you are unfamiliar with the term, it is the plan undertaken by a business to address a customer’s holistic perception of the business after they interact. Customer experience (CX) is about delivering the best solutions to customers effectively.Continue Reading “Customer Experience Strategy for Small Business in 6 Steps” →
Developing your website and a building the customer experience can be a lot of trouble, especially at early stages. You roll out the product, but the engagement rates are far lower than you expected. The worst thing is you don’t know why.Continue Reading “5 Ways to Test and Improve Website Customer Experience” →
Who doesn’t like to use a product that looks pretty?
Yet as a software company owner or product manager, you hesitate to put time and budget into UI/UX design?
The questions lingering in your mind may be: How important is design to product success? Or how would UI/UX contribute to business growth?
Here at Usersnap, we recently underwent a significant change to our product interface. So we can help answer some of the FAQs you might have with our real-life examples.
According to ThinkJar’s customer strategy research, 86% of consumers are willing to pay more for an upgraded experience.
As a product owner, UI/UX designer or a marketer, we are all working to optimize the website experience and bring in more customers.
But what defines a good experience? What should you improve? How can you measure the quality of user experiences?
If you have any of these questions floating in your mind, you are on the right track. In this article, you will get answers and learn about the best practices in creating, measuring and evaluating digital experiences from leading companies.
Why do brands compete to shout “customer centric”? Today, customers want more from brands.
They look beyond the products and, recently, the focus on customer experience has become more accentuated.
Writing catchy copies for your marketing campaigns to grab the attention of your consumers is definitely important. But many marketers have forgotten about writing copies to show customer centricity and improve customer experience.
Your customers are your lifeline, you know that.
But how much do you take into consideration how they actually feel about your brand?
You might think all your customers are perfectly happy. After all, your business generates sales, right?
Turns out, without actually speaking to your customers, you can’t truly know how they feel about you, your products or your business.
And, when you’re armed with that knowledge? You can grow your business and earn loyal customers.
In this post, we’re going to cover:
- NPS: A closer look at one of the most effective metrics to track if you want to build advocates for your business
- Why you can’t only focus on NPS alone
- How your NPS ties into your overall customer experience
Customer service is important. Super important. If you underestimate the importance of excellent customer service, chances are somewhat slim to win your customers as your most important influencers.
In this blog post, you’ll find everything you need to know about customer experience and why it truly matters for your business.
So better let’s get started.
Thanks to the emergence of social media, news spread fast and bad news go viral even faster than the time I took to write this sentence.
The advancement of social media and communication technology is the reason most of the businesses, marketing experts, and executives emphasize that customer experience is the backbone of any marketing program.
For any business, small or large, every customer is an asset, without which companies would have no business at all.Continue Reading “Why Measuring Customer Experience Matters: Here are 7 Reasons” →