Viewing posts by Berni Schaffer.

It doesn’t matter if you are a solopreneur digital marketer, a freelancer or work in a huge digital marketing agency.

Digital marketing tools are a way to gain a competitive edge.

We put together a list of 25 tools that will help you to satisfy your customers, automate repetitive tasks and give you a better insight into how users are interacting with your customers’ product.

As a Quality Assurance Manager, you’re fighting daily with testing websites or software during the build process, as well as after launch.

With this comparison between automated vs. manual testing, we want to help you to make a quicker decision what to use. The current trend in everything becoming more automated, that goes for software and website testing too.

But when is it better to use automated testing versus manual testing?

Is manual still better to use in some situations? Let’s take a look.

Have you ever heard the phrase “work smarter, not harder”?

There are many instances throughout your day (and the day of your trusted Quality Assurance team) where implementing this can help improve efficiency, increase accuracy, and make your life a whole lot easier.

You have that sneaking suspicion that there are ways that your testing life and that homemade bug report can be improved?

But how?

Depending on your business scenario and reporting needs, there are options or platforms for templates that will fit your needs.

Increasing your QA team’s efficiency, which is a key business metric, will inherently save company resources and increase your bottom line.

Find out what works best for you:

Testing can be hard. Especially if you do not have enough resources for a big quality assurance team. It binds valuable resources and consumes a lot of time if done correctly. That’s probably nothing new, we tell you here.

But what we can show you is that it doesn’t have to be that way.

Big players like Microsoft already use the bug bash approach successfully and the nice thing is, that it is also applicable to small and medium-sized companies.

By hosting a bug bash you will focus your team within a limited time frame on finding as many bugs as possible, while simultaneously encouraging team building. Sounds awesome, right?

This post will help you in 8 simple steps to organize your very own efficient bug bash. Plus, we have also included 4 templates in our “Bug Bash Organizer Bundle”; all you need to do is fill them out and you will

Get experts insights & cutting edge ideas for digital product development.

We have asked six experts to bring you lessons learned about user testing and product development.