Working on new design drafts and website prototypes takes a lot of patience and knowledge. When you consider the feedback part of the process, it takes even longer. This is why you need a website feedback tool at your side to get you across the finish line.
Email threads, Slack chats, phone calls, and meetings – that’s how the feedback is collected and managed.
Well, managed? Managing feedback through all these channels is barely possible. But here’s the good news.
We will help you to choose a website feedback tool and set up your design & feedback workflow to make feedback from colleagues and customers actionable and manageable again.
Usersnap is a visual feedback and bug-tracking tool designed to streamline the communication between web developers, designers, and project stakeholders.
Its main benefit is simplifying the feedback process by allowing users to capture and annotate screenshots directly on a website.
This visual feedback makes it easier for teams to understand and resolve issues efficiently.
Usersnap offers a range of pricing plans, including a free plan with limited features.
The paid plans are typically categorized based on the number of users and the features required.
Pricing may vary, so it is best to check their website for the most up-to-date pricing information.
Hotjar offers website analytics and website feedback tools, providing insights into user behavior and collecting website feedback.
Its main benefit is that it allows businesses to understand how users interact with their websites, helping them improve user experiences and conversions.
Hotjar offers a three-day free trial plan with limited features per month. Paid plans are available per month, with pricing based on the number of pageviews tracked per month.
Qualaroo specializes in gathering user insights through on-site surveys and feedback forms.
Its main benefit is helping businesses directly understand user needs and preferences from their websites, improving user experiences.
Qualaroo offers custom pricing based on specific requirements. Pricing details can be obtained by contacting their sales team.
SurveyMonkey is a versatile survey tool, used for collecting feedback and conducting surveys.
Its main benefit is its user-friendly interface and extensive customization options.
SurveyMonkey offers a free plan with basic features. Paid plans are available for advanced functionality and customization.
UserVoice is a comprehensive customer feedback and helpdesk platform designed to gather, prioritize, and manage user feedback.
Its main benefit is enhancing communication between businesses and their customers while improving product and customer service quality.
UserVoice offers custom pricing based on usage and specific requirements. Businesses can request a quote tailored to their needs.
GetFeedback focuses on creating engaging surveys and collecting valuable customer feedback.
Its main benefit is its ability to facilitate meaningful and actionable insights to improve user experiences and customer satisfaction.
GetFeedback provides custom pricing based on specific needs and usage. Pricing details can be obtained by contacting their sales team.
Zonka Feedback provides a platform for businesses to collect and analyze feedback from customers, helping them understand customer experiences and make data-driven decisions. Its main benefit is the comprehensive feedback management system.
Zonka Feedback offers custom pricing based on specific requirements. Businesses can request a quote tailored to their needs.
HubSpot’s feedback tools are part of its CRM platform, helping businesses gather feedback and manage customer relationships.
Its main benefit is the seamless integration of feedback collection into customer relationship management.
The pricing for HubSpot’s feedback tools is included in the overall HubSpot CRM platform. Specific pricing details can be obtained from HubSpot’s sales team.
Also Read: Best Customer Feedback Tools To Try
Typeform is a versatile survey and data collection tool known for its interactive forms and surveys. Its main benefit is the engaging and user-friendly survey creation process.
Typeform offers a free plan with basic features. Paid plans offer additional customization and advanced features, and pricing varies based on specific needs.
UserReport is a feedback and survey tool for websites. It helps businesses improve user experiences by collecting and analyzing user feedback.
Its main benefit is the ability to gain valuable insights for website optimization.
UserReport offers the following key functionalities:
UserReport offers custom pricing based on usage and specific requirements. For detailed pricing information, businesses can contact their sales team.
Mopinion is a feedback analytics tool that collects and analyzes feedback from websites and mobile apps.
Its main benefit is transforming user feedback into actionable insights for website and mobile app improvements.
Mopinion offers custom pricing based on specific needs and usage. For detailed pricing information, businesses can contact their sales team.
Ruttl is a feedback and collaboration tool designed for web designers and developers.
Its main benefit is facilitating efficient communication and collaboration on website design projects.
Ruttl offers a free plan with basic features. Paid plans offer advanced collaboration and customization options.
UXtweak is a user research and usability testing platform enabling businesses to optimize user experiences.
Its main benefit is gaining deep insights into user behavior and preferences.
UXtweak offers custom pricing based on specific needs and usage. Contact the sales team for detailed pricing information.
Survicate is a customer feedback platform that collects insights to improve customer experiences.
Its main benefit is the versatility of its survey and feedback collection tools.
Survicate offers a free plan with basic features. Paid plans are available for advanced features and customization.
Feedbackly is a feedback collection and analysis platform for businesses to improve customer experiences.
Its main benefit is the comprehensive feedback management system.
Feedbackly offers custom pricing based on specific requirements. Businesses can request a quote tailored to their needs.
About: Pendo provides product analytics and a user feedback platform, helping businesses understand user behavior.
Its main benefit is gaining valuable insights to improve product and products, services, and offerings.
Pendo offers custom pricing based on specific business requirements. Detailed pricing information can be obtained by contacting their sales team.
Qualtrics is a customer experience and management platform used for collecting customer feedback and market research.
Its main benefit is the versatility of its survey and feedback tools for gathering user insights.
Qualtrics offers custom pricing based on specific requirements. Detailed pricing information can be obtained by contacting their sales team.
UserEcho is a feedback and helpdesk tool designed to help you collect user feedback and provide customer support.
Its main benefit is the ability to centralize feedback and support functions.
UserEcho offers custom pricing based on specific business requirements. Pricing details can be obtained by contacting their sales team.
Alchemer offers survey and feedback tools designed to both collect feedback and analyze user insights. Its main benefit is the versatility of its survey creation and analysis capabilities.
Alchemer offers custom pricing based on specific business requirements. Contact their sales team for detailed pricing information.
BugHerd is a visual feedback and bug-tracking tool designed for web development projects.
Its main benefit is simplifying communication and issue tracking for web development teams.
BugHerd offers a free plan with basic features. Paid plans are available, with pricing based on the number of users per month and project requirements.
Usabilla is a feedback platform that captures real-time user insights across digital channels, empowering businesses to make informed decisions swiftly.
The primary advantage of Usabilla is its ability to gather actionable feedback in real-time, enabling businesses to optimize their digital experiences based on user input swiftly.
Usabilla offers subscription-based pricing plans tailored to business needs. For detailed pricing and custom quotes, users can contact their sales team.
UserTesting is a comprehensive platform that enables businesses to understand customer experiences by facilitating remote user testing and feedback collection.
The critical advantage of UserTesting is its ability to provide real-time insights into customer experiences. This allows businesses to quickly identify usability issues and make informed decisions about optimization.
UserTesting offers subscription-based pricing plans tailored to business needs. For detailed pricing information and custom quotes, users can contact their sales team.
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Crazy Egg is a powerful heatmap and user behavior analysis tool that helps businesses visualize and understand how users interact with their websites.
Crazy Egg’s primary advantage is its ability to provide visual insights through heatmaps, scrollmaps, and other visualizations. This allows businesses to identify areas for optimization and improvement in their website’s design and user experience.
Crazy Egg offers subscription-based pricing plans with different tiers based on the features and usage needs of businesses. Detailed pricing information is available on their website.
Let me know if you want to proceed with more tools!
OpinionLab is a comprehensive customer feedback platform that enables businesses to gather real-time feedback across various digital touchpoints.
The primary advantage of OpinionLab is its ability to capture customer feedback at critical moments in their journey, allowing businesses to understand their needs and preferences to drive improvements.
OpinionLab offers customized pricing plans based on the specific needs and scale of businesses. For detailed pricing information and custom quotes, users can contact their sales team.
Loop11 is a user testing platform that enables businesses to conduct remote usability testing to optimize digital experiences.
Loop11’s critical advantage is its ability to provide valuable insights into user behavior and preferences through remote usability testing. This helps businesses identify usability issues and improve their websites and applications.
Loop11 offers subscription-based pricing plans with different tiers based on the features and usage needs of businesses. Detailed pricing information is available on their website.
UserZoom is a comprehensive user research and usability testing platform that enables businesses to conduct research and gather insights to improve the user experience.
UserZoom’s primary advantage is its ability to provide end-to-end solutions for user research and usability testing. This allows businesses to gather actionable insights and make informed decisions to enhance their digital products and services.
UserZoom offers subscription-based pricing plans with different tiers based on businesses’ features and usage needs. Detailed pricing information is available on their website.
UsabilityHub is a user testing platform that enables businesses to gather feedback and insights from real users to improve the usability of their websites and applications.
The critical advantage of UsabilityHub is its ability to provide quick and cost-effective user feedback through various testing methods. This helps businesses identify usability issues and make informed design decisions.
Pricing:
UsabilityHub offers subscription-based pricing plans with different tiers based on businesses’ features and usage needs. Detailed pricing information is available on their website.
Wootric is a customer feedback platform that enables businesses to measure customer satisfaction and gather actionable insights to improve the customer experience.
The primary advantage of Wootric is its ability to provide real-time customer feedback through customizable surveys and feedback forms, helping businesses understand customer sentiments and drive improvements.
Wootric offers subscription-based pricing plans with different tiers based on businesses’ features and usage needs. Detailed pricing information is available on their website.
Trustpilot is a customer review platform that enables businesses to collect and showcase customer reviews to build trust and credibility with potential customers.
The main advantage of Trustpilot is its ability to provide an open and transparent platform for customers to share their experiences. This helps businesses build trust and credibility with potential customers and improve their online reputation.
Trustpilot offers subscription-based pricing plans with different tiers based on the features and usage needs of businesses. Detailed pricing information is available on their website.
Feedbackify is a website feedback tool that enables businesses to gather feedback from website visitors and improve the user experience.
The primary advantage of Feedbackify is its simplicity and ease of use. It allows businesses to quickly set up feedback forms and gather actionable insights from website visitors to improve the user experience.
Feedbackify offers subscription-based pricing plans with different tiers based on the features and usage needs of businesses. Detailed pricing information is available on their website.
Emojics is a customer feedback platform that enables businesses to collect feedback and engage with customers using emoji reactions.
Emojics’ critical advantage is its innovative approach to feedback collection using emoji reactions. This allows businesses to gather quick and intuitive customer feedback and improve user engagement.
Emojics offers subscription-based pricing plans with different tiers based on businesses’ features and usage needs. Detailed pricing information is available on their website.
Yes. You should drop your existing website feedback tool. (And if you don’t even know what I’m talking about, you’re probably only using a notebook, emails, Skype, and Google spreadsheets…)
Because chances are few, it will fit into the workflow of your designers, developers, and customers.
Also, chances are small that it will help you become a product-led growth SaaS company.
Getting feedback for your own website and mobile app is at the core of the success of your business.
Feedback gives startups and established businesses an idea about what they are doing right and what to improve.
There are many reasons why businesses should invest in feedback tools for websites to leverage the information to their advantage.
I’d like to point out that seeking direct feedback directly from your customers is one of the most effective ways to learn about their preferences.
With that information, you can make informed decisions about what improvements to make and what features to introduce.
And when you incorporate that feedback into your business, it helps you build brand loyalty, propelling business growth.
With design and visual feedback tools now, businesses can get contextual visual feedback tools and acquire precise data about how visitors interact with their website and app.
If there are any letdowns, you will learn about them and can make necessary changes to deliver a seamless experience to your visitors.
This can subsequently lead to enhanced conversion and more warm leads.
When you don’t have access to customer feedback, you are making decisions based on assumptions and educated guesses.
Having feedback about your website puts you in a better position to make informed decisions relying on meaningful insights and accurate data-backed evidence.
Web-based feedback systems can be deployed using different types of website customer feedback software tools. By and large, there are three different types of website feedback and feedback software tools that you can rely on:
These tools enable you to learn about your visitors’ personas and what is bringing them to your site.
You can use on-site customer feedback surveys or survey tools to acquire opinions and feedback from potential customers and identify gaps in user and customer experience.
These tools are ideal for:
These are specifically designed to ask specific questions to obtain detailed and meaningful insight from customers.
These usually contain a series of questions and require the voice of the customer or visitor to answer thoughtfully.
Since they can take more time to fill, it is a good idea to incentivize customers in some way. These are ideal for:
A website feedback widget is a plug-in that provides an easy way to collect feedback from website visitors.
They are displayed on the website as an interactive button that website visitors can use to rate their experience. These widgets are best for:
Website feedback software is a comprehensive program that allows businesses to collect, process, categorize, and respond to customer and user feedback.
It can be built into a CRM or be a standalone product or service. It enables a business to track the performance of its product or service in the context of customer reviews and feedback and make informed decisions.
On the other hand, a website feedback tool is simply an add-on or plug-in integrated into the web code that collects feedback from users and website visitors.
It gives businesses a quick and easy way to prompt their target audience to provide their feedback without going through any complicated process.
Collecting customer feedback on new design drafts or website prototypes is easy—or at least it looks like an easy process. After designing your first draft or developing the first prototype, you start gathering any incoming feedback.
Whether it involves customer satisfaction surveys or customer feedback surveys, your colleagues, customers, and clients may have a lot to say.
So, using the customer feedback you’ve collected, you begin reworking your prototype until everybody’s happy.
Sounds easy, huh?
Most people begin to struggle when the collaboration part takes place. Streamlining the feedback to a centralized location is a must, especially when more than two people are involved in the design feedback workflow.
Otherwise, your colleagues and clients will report (more like throw) feedback the way they feel most comfortable.
This means Amy will email you, Tom will Slack message you, Jenny will ask you to her desk, and Brian will schedule a 1:1 meeting for next Tuesday. Not ideal for productivity
To avoid unstructured feedback but at the same time keep your workflow as simple as possible, here are 8 easy-to-implement ways to collect feedback both internally and externally.
Whether you’re a one-man web design show or a global digital agency, keeping your tasks transparent is a clear win.
Not keeping your colleagues and clients in the feedback loop about ongoing tasks can result in many misunderstandings and troubles.
Could you try to keep every project member involved?
Make sure others can easily access the visual feedback tool you are using.
If it has a shareable link, that’s great. If you are on a system that needs a paying account to log in, try to generate a guest view for the intermediate stakeholders.
The key benefits of a browser-based user feedback tool are that you don’t need to download any files and can collect feedback without device or location limitations.
With Usersnap, you get a full website feedback tool or app feedback tool that creates customized, easy-to-use feedback widgets to add to your website or application.
Or use the browser extension to create feedback tickets on any website! Take screenshots and make annotations, such as drawings, drag-and-drop text boxes, and arrows, for visual communication and to quickly convey comments.
A browser-based feedback tool can reduce installation and setup costs to a minimum. No installation is needed on any device, which makes it super easy for clients and colleagues to start giving feedback.
The best website feedback tools and solution from Usersnap offers you a great way to collect user feedback.
Sign up now and start using your best website feedback tools and workflow for free.
Recommended Reading:
If your developers are already working on a web app prototype or website, I’d recommend using the feedback widget.
Here’s an example of how effortless it is to add a code to install Usersnap’s widget.
After embedding a little JavaScript snippet (similar to the Google Analytics code) on your website or web app, a feedback button will appear on your web pages.
When working on a web project, chances are high that you already have a project management tool for managing project tasks and deliverables.
In most use cases, you’re probably using this project management tool internally.
When managing & collecting incoming feedback, I’d recommend using it internally (to share feedback between designers, developers, and project managers) and with your external clients and website users.
Opening up your list of feedback can help those that are submitting a bug reports or new issue to view and check if the problem has already been reported.
If you are using Usersnap, there’s the option to allow guest access, this provides an easily accessible view of the ticket status for your clients. Anyone can comment and view the discussion of each ticket to keep track of the progress.
Creating a vivid place where designers, developers, and clients discuss and collaborate on feedback is definitely a big win here.
Utilizing notifications for new updates or changes is another way to make sure people are on the same page. No matter if you’re the one reporting a new idea, change request or simply leaving feedback on your own website and app, social media, or if you’re the one responsible for fixing that problem. You’re automatically subscribed to new feedback updates for your relevant tasks.
Besides that, you can subscribe to any other feedback created in your project dashboard. By making use of these subscription features, you’ll get notified of new comments, changes, or statuses via email and browser notifications.
Ensuring open communication throughout your development and testing workflow will greatly increase the customer satisfaction because of the final outcome.
Get started with Usersnap and deliver what users want. Collect your first 20 feedback items for free, upgrade to continue acting on the insights.
Different testing stages and different websites would require different info.
The feedback important to you would, therefore, differ. You can set up your feedback tool to fit the various use cases with Usersnap.
When testing your new website or proofing your design with clients, knowing who is the issue reporter and sorting out the types of problems are essential to make the process efficient.
The example shown below has the most useful features of the Usersnap widget, the screenshot and annotation functions, and the 3 relevant fields that users can fill in to send feedback.
If you are in the QA stage of your website development, assigning the issue to the right person to make sure tickets get resolved as soon as possible by the responsible individual is the priority.
Save the extra step of going into the dashboard to assign by selecting a different design layout.
Track bugs visually, and debug easily with Usersnap.
Consider more text fields when gathering user feedback for the product design ideation phase.
Users can describe their creative ideas and suggestions or highlight usability pain points in more detail. This will allow you to help you understand more about the precise problem and need.
You don’t over-clutter your widget when a project is testing and collecting user experience-related items and feedback.
If the experience makes the user feel good, the feedback should be very straightforward.
Use your preferred rater (thumbs, stars, or emojis) to let users express their impressions and opinions. When your feedback tool is intuitive and effortless to use, you can unlock more feedback and get the best results.
“It takes humility to seek feedback. It takes wisdom to understand it, analyze it and appropriately act on it.”
Try Usersnap for Customizing Your Feedback Widget
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Having a feedback tool in one place is just half the win.
If you have various projects set up within Usersnap, you might want to limit access for various projects.
For example, if you’re inviting external clients to your Usersnap feedback tool, you can limit their access to certain projects.
Besides incoming feedback from colleagues and clients, you should start doing external beta tests for your new web app or website.
By activating the customer care feature inside Usersnap, you cannot invite all beta testers to your app feedback tool.
Beta testers can leave feedback on your website or web app with the embedded feedback widget.
All comments (left by your developers or project managers in charge) can now be sent to your beta testers’ inboxes, making communication between testers and internal teams super easy.
You can learn more about how to set up Usersnap for beta testing and customer support.
Even after you launch your website or e-commerce shop, you can still continue to collect customer feedback. The voice of your customers will guide you on what needs to be improved so you can make your website/store 100% awesome
When integrating your website feedback tools with other other feedback tools like your team members are already using, you can boost productivity.
Especially when you already have a project management tool in place, it absolutely makes sense to connect Usersnap with your tool. (Here’s a list of supported tools for your feedback workflow.)
Depending on your team size, you can send the created feedback automatically or manually to your project management tool.
I’d recommend sending feedback automatically to your project management tool:
I’d recommend sending feedback manually to your external tool:
Wow. This was quite a lot of information on how to set up your feedback workflow.
There are a lot of things to bear in mind when managing feedback.
And there’s one important lesson that you should not forget: You can set up a clear and easy-to-understand feedback workflow with a lean, browser-based feedback tool like Usersnap. But do not over-engineer. Never.
Depending on your team size, do not micro-managing feedback and the way how to help you collect it.
However, it’s important to have clear guidelines and workflows in place when collecting feedback from colleagues and clients.
Using a website feedback tools to form at strategic places throughout your sales funnel will make website feedback tools help you make continuous conversion improvements.
Using website community feedback tools and surveys for contextual feedback on product pages, information pages, sales pages, thank you pages, and anywhere else user data will help make website improvements.
Your next step is simple. You need to get started turning your site into a feedback-driven website! As you know from our above examples, several tools exist to help you put these strategies in place. We encourage you to look at our website feedback tool.
It gives you a simple, automated solution for collecting customer feedback on your website.
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