{"id":6471,"date":"2016-11-15T14:56:16","date_gmt":"2016-11-15T12:56:16","guid":{"rendered":"https:\/\/usersnap.com\/?p=6471"},"modified":"2026-08-12T11:11:14","modified_gmt":"2026-08-12T09:11:14","slug":"how-to-create-a-product","status":"publish","type":"post","link":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/","title":{"rendered":"Ebook: Guide on How to create a Product User loves using Trello, and Prezi."},"content":{"rendered":"<p>When thinking of how to create a product to sell, one often wants to provide a solution to a real problem. But that is rarely sufficient to develop an enjoyable product which users can\u2019t stop thinking about.<\/p>\n<p>Here is where user testing comes in. By involving users in the <a href=\"https:\/\/usersnap.com\/blog\/product-development\">product development<\/a> process, companies can incorporate feedback in every product development stage.<\/p>\n<p>In this article, we want to give you an introduction on what user testing is and why it is necessary on how to build a product. For an in-depth exploration of the topic, please see our ebook on \u201cHow to create a product users love\u201d. Happy reading!<\/p>\n<p><!--more--><\/p>\n<h1>What Is User Testing and Why Is It Necessary?<\/h1>\n<p>User testing is conducted in order to find out which problems users are facing, what features could be added or if the product is easy and enjoyable to use. It can be conducted in different stages of product development and\/or launch.<\/p>\n<p>Also, user testing can also show issues or bad user experience and helps alleviate these problems before the launch. Even though user testing can be costly, it can save resources later on.<\/p>\n<h5><em>&#8220;Click here to learn more about how big companies are using <a href=\"https:\/\/usersnap.com\/blog\/customer-feedback\/\">customer feedback<\/a>&#8220;<\/em><\/h5>\n<h2>How Does User Testing Work?<\/h2>\n<p>Planning user testing thoroughly can make the difference between identifying real product issues and spending resources in vain. Product managers should prepare user testing well in advance, because there are many methods available which depend on the number of testers and on remote or in-person testing.<\/p>\n<p>Furthermore, to provide a proper overview of what user testing is and how it works, we\u2019ve published an eBook that contains in-depth information and best practices of user testing. We talk about why designing experiences is more important than designing products. And we bring you 6 expert interviews from thought leaders in the industry.<\/p>\n<h2>What\u2019s Inside?<a href=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/book_03.png\"><img decoding=\"async\" class=\"alignright wp-image-6474\" src=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/book_03.png\" alt=\"book_03\" width=\"291\" height=\"405\" srcset=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/book_03.png 391w, https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/book_03-216x300.png 216w, https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/book_03-101x140.png 101w\" sizes=\"(max-width: 291px) 100vw, 291px\" \/><\/a><\/h2>\n<ul>\n<li>How to plan and optimize user testing<\/li>\n<li>The consumer adoption process<\/li>\n<li>Experience vs. product design<\/li>\n<li>Cognitive psychology 101 for user testing<\/li>\n<li>Popular user testing methods<\/li>\n<li>Best practices from Fortune 500 companies<\/li>\n<\/ul>\n<h2>Expert Interviews<\/h2>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/amandahartrichardson\">Amanda Richardson<\/a>, VP of Product at HotelTonight<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/calliewheeler\">Callie Wheeler<\/a>, Product Manager at Prezi<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/justin-gallagher-313a84\">Justin Gallagher<\/a>, VP of Product at Trello<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/leifsinger\">Leif Singer<\/a>, Engagement Wrangler at Automattic<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/tschranz\">Thomas Schranz<\/a>, Founder &amp; CEO at Blossom<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/miloslalic\">Milo\u0161 Lali\u0107<\/a>, Head of Product at Typeform<\/p>\n<p><strong><a href=\"https:\/\/usersnap.com\/e-books\/how-to-build-products-people-love\/?gat=blog-post\">Download the eBook<\/a> and find out how user testing can help your company launch better products and provide better experiences!<\/strong><\/p>\n<p><em>This article was brought to you by Usersnap &#8211; a customer feedback, screen recording, screenshot, and bug tracking <a href=\"https:\/\/usersnap.com\">tool for ever SaaS company<\/a>. Try it out for free with your team now, sign up for a <a href=\"https:\/\/usersnap.com\/signup\">15-day free trial<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When thinking of how to create a product to sell, one often wants to provide a solution to a real problem. But that is rarely sufficient to develop an enjoyable product which users can\u2019t stop thinking about. Here is where user testing comes in. By involving users in the product development process, companies can incorporate [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":6472,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ub_ctt_via":"","footnotes":""},"categories":[841,805],"tags":[],"class_list":["post-6471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-feedback-ultimate-blog","category-qa-blog"],"acf":[],"featured_image_src":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","author_info":{"display_name":"Rebecca Vogels","author_link":"https:\/\/usersnap.com\/blog\/author\/rebecca\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to create a Product User loves using Trello, and Prezi<\/title>\n<meta name=\"description\" content=\"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to create a Product User loves using Trello, and Prezi\" \/>\n<meta property=\"og:description\" content=\"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\" \/>\n<meta property=\"og:site_name\" content=\"Usersnap Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/usersnap\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-15T12:56:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-12T09:11:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rebecca Vogels\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@usersnap\" \/>\n<meta name=\"twitter:site\" content=\"@usersnap\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rebecca Vogels\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\"},\"author\":{\"name\":\"Rebecca Vogels\",\"@id\":\"https:\/\/usersnap.com\/blog\/#\/schema\/person\/44148b679584b1b3ade4bd28e53f8181\"},\"headline\":\"Ebook: Guide on How to create a Product User loves using Trello, and Prezi.\",\"datePublished\":\"2016-11-15T12:56:16+00:00\",\"dateModified\":\"2026-08-12T09:11:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\"},\"wordCount\":457,\"publisher\":{\"@id\":\"https:\/\/usersnap.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png\",\"articleSection\":[\"Customer Feedback &amp; Experience\",\"Quality Assurance\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\",\"url\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\",\"name\":\"How to create a Product User loves using Trello, and Prezi\",\"isPartOf\":{\"@id\":\"https:\/\/usersnap.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png\",\"datePublished\":\"2016-11-15T12:56:16+00:00\",\"dateModified\":\"2026-08-12T09:11:14+00:00\",\"description\":\"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage\",\"url\":\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png\",\"contentUrl\":\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png\",\"width\":700,\"height\":400,\"caption\":\"how to create a product\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/usersnap.com\/blog\/#website\",\"url\":\"https:\/\/usersnap.com\/blog\/\",\"name\":\"Usersnap Blog\",\"description\":\"Learn more about how to collect user feedback and build better products with the magic power of feedback.\",\"publisher\":{\"@id\":\"https:\/\/usersnap.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/usersnap.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/usersnap.com\/blog\/#organization\",\"name\":\"Usersnap\",\"url\":\"https:\/\/usersnap.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/usersnap.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/usersnap.com\/wp-content\/uploads\/2020\/08\/Usersnap-Updated-Logo.png\",\"contentUrl\":\"https:\/\/usersnap.com\/wp-content\/uploads\/2020\/08\/Usersnap-Updated-Logo.png\",\"width\":136,\"height\":26,\"caption\":\"Usersnap\"},\"image\":{\"@id\":\"https:\/\/usersnap.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/usersnap\",\"https:\/\/x.com\/usersnap\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/usersnap.com\/blog\/#\/schema\/person\/44148b679584b1b3ade4bd28e53f8181\",\"name\":\"Rebecca Vogels\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/usersnap.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d2dfb48d05b36affc2e548f53c73815ccd262ce357b41d20f1f2fba65dd69955?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d2dfb48d05b36affc2e548f53c73815ccd262ce357b41d20f1f2fba65dd69955?s=96&d=mm&r=g\",\"caption\":\"Rebecca Vogels\"},\"url\":\"https:\/\/usersnap.com\/blog\/author\/rebecca\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to create a Product User loves using Trello, and Prezi","description":"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/","og_locale":"en_US","og_type":"article","og_title":"How to create a Product User loves using Trello, and Prezi","og_description":"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.","og_url":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/","og_site_name":"Usersnap Blog","article_publisher":"https:\/\/www.facebook.com\/usersnap","article_published_time":"2016-11-15T12:56:16+00:00","article_modified_time":"2026-08-12T09:11:14+00:00","og_image":[{"width":700,"height":400,"url":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","type":"image\/png"}],"author":"Rebecca Vogels","twitter_card":"summary_large_image","twitter_creator":"@usersnap","twitter_site":"@usersnap","twitter_misc":{"Written by":"Rebecca Vogels","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#article","isPartOf":{"@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/"},"author":{"name":"Rebecca Vogels","@id":"https:\/\/usersnap.com\/blog\/#\/schema\/person\/44148b679584b1b3ade4bd28e53f8181"},"headline":"Ebook: Guide on How to create a Product User loves using Trello, and Prezi.","datePublished":"2016-11-15T12:56:16+00:00","dateModified":"2026-08-12T09:11:14+00:00","mainEntityOfPage":{"@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/"},"wordCount":457,"publisher":{"@id":"https:\/\/usersnap.com\/blog\/#organization"},"image":{"@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage"},"thumbnailUrl":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","articleSection":["Customer Feedback &amp; Experience","Quality Assurance"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/","url":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/","name":"How to create a Product User loves using Trello, and Prezi","isPartOf":{"@id":"https:\/\/usersnap.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage"},"image":{"@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage"},"thumbnailUrl":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","datePublished":"2016-11-15T12:56:16+00:00","dateModified":"2026-08-12T09:11:14+00:00","description":"By involving users in the product development process, companies incorporate feedback in product development. Learn more about how to create a product.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/usersnap.com\/blog\/how-to-create-a-product\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/usersnap.com\/blog\/how-to-create-a-product\/#primaryimage","url":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","contentUrl":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2016\/11\/Linkedin-Pulse.png","width":700,"height":400,"caption":"how to create a product"},{"@type":"WebSite","@id":"https:\/\/usersnap.com\/blog\/#website","url":"https:\/\/usersnap.com\/blog\/","name":"Usersnap Blog","description":"Learn more about how to collect user feedback and build better products with the magic power of feedback.","publisher":{"@id":"https:\/\/usersnap.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/usersnap.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/usersnap.com\/blog\/#organization","name":"Usersnap","url":"https:\/\/usersnap.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/usersnap.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/usersnap.com\/wp-content\/uploads\/2020\/08\/Usersnap-Updated-Logo.png","contentUrl":"https:\/\/usersnap.com\/wp-content\/uploads\/2020\/08\/Usersnap-Updated-Logo.png","width":136,"height":26,"caption":"Usersnap"},"image":{"@id":"https:\/\/usersnap.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/usersnap","https:\/\/x.com\/usersnap"]},{"@type":"Person","@id":"https:\/\/usersnap.com\/blog\/#\/schema\/person\/44148b679584b1b3ade4bd28e53f8181","name":"Rebecca Vogels","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/usersnap.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d2dfb48d05b36affc2e548f53c73815ccd262ce357b41d20f1f2fba65dd69955?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d2dfb48d05b36affc2e548f53c73815ccd262ce357b41d20f1f2fba65dd69955?s=96&d=mm&r=g","caption":"Rebecca Vogels"},"url":"https:\/\/usersnap.com\/blog\/author\/rebecca\/"}]}},"_links":{"self":[{"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/posts\/6471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/comments?post=6471"}],"version-history":[{"count":1,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/posts\/6471\/revisions"}],"predecessor-version":[{"id":22773,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/posts\/6471\/revisions\/22773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/media\/6472"}],"wp:attachment":[{"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/media?parent=6471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/categories?post=6471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usersnap.com\/blog\/wp-json\/wp\/v2\/tags?post=6471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}