{"id":10770,"date":"2019-06-17T15:26:41","date_gmt":"2019-06-17T13:26:41","guid":{"rendered":"https:\/\/usersnap.com\/?p=10770"},"modified":"2025-05-20T09:11:29","modified_gmt":"2025-05-20T07:11:29","slug":"customer-service-screenshots-annotations","status":"publish","type":"post","link":"https:\/\/usersnap.com\/blog\/customer-service-screenshots-annotations\/","title":{"rendered":"How To Elevate Your Online Customer Service With Screenshots And Annotations"},"content":{"rendered":"\n<p><a href=\"https:\/\/d16cvnquvjw7pr.cloudfront.net\/resources\/whitepapers\/Zendesk_WP_Customer_Service_and_Business_Results.pdf\">72%<\/a> of customers blame poor customer service as the reason for having to explain their issue multiple times.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But, as a customer service agent or the feedback receiver, you <\/span><i><span style=\"font-weight: 400;\">know<\/span><\/i><span style=\"font-weight: 400;\"> customers are sometimes just as guilty. They are often the ones who do not describe their problems accurately and can waste your time.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">So, how can you overcome miscommunication and improve efficiency? How do you shorten the tedious back-and-forth cycle in clarifying technical issues?<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This article has got you covered.<\/span><\/p>\n\n\n<div class=\"acf-cta\" style=\"background-image: url(https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2025\/02\/Group-1000004194.svg); width: 100%;\"><h2>Try Usersnap for Screenshots and Annotations<\/h2><a href=\"https:\/\/usersnap.com\/signup\" class=\"cta-button\">Try Usersnap Now<\/a><\/div>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Top 4 Struggles for Customer Service Teams<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Let\u2019s talk about your pain points for a start. <\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">#1. Customers are incapable of explaining their problems <\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Most of the time, the core question customers are asking is easy to answer. It\u2019s the message and the way they convey it that makes the matter confusing.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But, sometimes this can\u2019t be helped. Most people are not geared to identify specific technical issues. Or they are not familiar enough with your product.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Then, sometimes people just don\u2019t think before they ask.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"500\" height=\"275\" src=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2019\/06\/image1.gif\" alt=\"Top 4 Struggles for Customer Service Teams | Usersnap Blog\" class=\"wp-image-10773\"\/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">#2. Being the middle person <\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">You are the middleman between customers and your company. You have to understand the <a href=\"https:\/\/usersnap.com\/blog\/voice-of-customer\/\">customer\u2019s problem<\/a> and forward it to the developers or marketing team. Then, <a href=\"https:\/\/usersnap.com\/blog\/close-customer-feedback-loop\/\">close the loop<\/a> by passing the explanation and solution back to the customer.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Being stuck in the middle feels awful. You are always waiting for other stakeholders to respond. Or, you don\u2019t have the decision power to solve the problem.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">#3. When you run out of words<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Sometimes words fail you. You may have ready-to-use scripts to answer most FAQs. But, when the customers still don\u2019t get it, you need to come up with another explanation.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Another typical situation is when \u201csorry\u201d is not enough. You have to maintain high EQ and be extra creative when facing frustrated customers. Just apologizing may not be enough to put out the fire!<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">#4. No one appreciates you<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Worst of all, no one appreciates how much energy is you need to do your job right.<\/span><a href=\"https:\/\/hbr.org\/2010\/07\/stop-trying-to-delight-your-customers\"> <span style=\"font-weight: 400;\">Harvard Business Review<\/span><\/a> <span style=\"font-weight: 400;\">reported that 84% of customers say their last interaction with customer service had not exceeded their expectations.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But, pointing fingers at the customer service agents is no solution. If you want to enhance your <a href=\"https:\/\/usersnap.com\/blog\/customer-support-crucial-to-have\/\">customer support<\/a> level and that of your customer support team, you need to empower them with the right tools.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">A Story About The Transformation Of Customer Support <\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Canva is an online design tool aimed at less technical users to create stunning and professional graphics. They have over 15 million users globally as of 2019. Originally, when their users required additional support or had suggestions to share, they could only exchange text messages or use social media. Canva quickly realized that they needed a better solution.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Looking for a visual feedback tool, they discovered Usersnap. Now, Usersnap is embedded within Canva\u2019s help widget at the bottom corner of every page. It enables users to take a screenshot automatically and <a href=\"https:\/\/usersnap.com\/blog\/best-website-annotation-tools\/\">make annotations<\/a> with drawings, arrows and text boxes to pinpoint the issue. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Customers can now enjoy a more intuitive way to communicate with the Canva support team.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Metadata such as screen resolution, browser version, and operating system are also attached to each ticket. The engineers appreciate this fast and easy way of getting user feedback. <\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Visual feedback is extremely helpful. It removes ambiguity and allows developers to understand the feedback even if it\u2019s in Arabic or Korean. Additionally, it also eases the process of giving feedback for our users. It&#8217;s a visual win-win.&#8221;<em>Joscha Feth, Engineer at Canva.<\/em><\/p>\n<\/blockquote>\n\n\n\n<p><span style=\"font-weight: 400;\">By integrating Usersnap\u2019s visual feedback tool, Canva encouraged 215% more <a href=\"https:\/\/usersnap.com\/blog\/collecting-customer-feedback\/\">customer feedback<\/a> submissions globally in 6 months. Read the full story <a href=\"https:\/\/usersnap.com\/success-stories\/canva\">here &gt;<\/a><\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"777\" height=\"466\" src=\"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2019\/05\/Canva-using-Usersnap-Feedback-Tool.png\" alt=\"Canva using Usersnap Feedback Tool\" class=\"wp-image-10758\"\/><\/figure>\n<\/div>\n\n<div class=\"acf-cta\" style=\"background-image: url(https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2025\/02\/Group-1000004194.svg); width: 100%;\"><h2>Try Usersnap for Screenshots and Annotations<\/h2><a href=\"https:\/\/usersnap.com\/signup\" class=\"cta-button\">Try Usersnap Now<\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Key Advantages Of Using Visual Feedback Service<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Visual feedback means using illustrations to show and tell the feedback\/problem\/idea on the screen of the subject. <\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">What does visual feedback entail for customer service agents?<\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Higher accuracy in understanding issues<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Faster turnaround time in answering customers<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Reliable real-time feedback <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Better internal communication<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">How will visual feedback improve customer experience?<\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Less time spent writing a feedback response<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Easily show and report issues<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">A more modern and fun way to communicate<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">You can connect Usersnap with your existing customer help desk tools, such as Zendesk and Intercom. This allows you to expand your support functions without having to train agents in a new tool.<\/span><\/p>\n\n\n\n<div style=\"padding: 50px; margin: 40px 0px; border-radius: 4px; border: 1px solid #e9e9e9; font-size: 17px; line-height: 180%;\">\n<p style=\"text-align: left;\"><b>Recommended Reading:<\/b><\/p>\n<ul>\n<li><a href=\"https:\/\/usersnap.com\/blog\/nps-ecommerce\/\">How E-Commerce Improves Customer Experience with NPS to Drive Sales<\/a><\/li>\n<li><a href=\"https:\/\/usersnap.com\/blog\/churn-feedback\/\">5 reasons why you should start collecting Churn Feedback (+ Our Experience)<\/a><\/li>\n<li><a href=\"https:\/\/usersnap.com\/blog\/customer-feedback\/\">6 Ways for Product Managers to Collect Customer Feedback<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Turning Customer Service From Passive To Active <\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Customer service teams often take on the responsibility of measuring and improving customer satisfaction as well. You may already measure NPS or some CSAT scores. Whether your company collects this via email or in-app. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">According to a ThinkJar <\/span><a href=\"https:\/\/www.huffingtonpost.com\/vala-afshar\/50-important-customer-exp_b_8295772.html\"><span style=\"font-weight: 400;\">study<\/span><\/a><span style=\"font-weight: 400;\">, 75% of brands report they are measuring customer engagement but cannot define what it is. You may echo this roadblock. You spend time reading each feedback and downloading the ratings from customers every month, without a use-case. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong>With Usersnap, you can collect many types of ratings on your website and for specific events. You can use this as a trigger to ask for written and\/or visual feedback.<\/strong> With sufficient context, customer care teams can better address <a href=\"https:\/\/usersnap.com\/blog\/close-customer-feedback-loop\/\">negative feedback<\/a> and easily foster loyal customer relationships.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But, customer service should not carry the responsibility of customer happiness alone. <a href=\"https:\/\/usersnap.com\/glossary\/customer-insights\">Customer insights<\/a> should be shared with all teams and used to drive all goals related to customers. You should use customer feedback for <a href=\"https:\/\/usersnap.com\/blog\/product-development-life-cycle\/\">product development<\/a> planning and creating marketing campaigns as well. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">We believe feedback-driven companies provide the best products for people. To be feedback-driven and customer-centric, you need to increase the leadership of customer support. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Wrapping Up<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Customer service actually has a huge impact on the bottom line. <\/span><a href=\"http:\/\/ww2.glance.net\/wp-content\/uploads\/2015\/07\/Counting-the-customer_-Glance_eBook-4.pdf\"><span style=\"font-weight: 400;\">70%<\/span><\/a><span style=\"font-weight: 400;\"> of unhappy customers whose problems are resolved will shop with that business again. <a href=\"https:\/\/usersnap.com\/blog\/google-user-research-ensure-customer-loyalty\/\">Customer retention<\/a> is a major focus for any successful company. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Consumers also claim they are willing to spend <\/span><a href=\"https:\/\/www.omnicoreagency.com\/digital-marketing-statistics\/\"><span style=\"font-weight: 400;\">17%<\/span><\/a><span style=\"font-weight: 400;\"> more to do business with companies that deliver excellent customer service. Excellent customer service means more than a nice attitude from agents. It includes utilizing platforms that allow for fluid customer communication. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Empowering your customer service team with the right tools is the best investment you can make.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Want to give Usersnap a try? Get a 15-day FREE trial for you and your team <\/span><a href=\"https:\/\/usersnap.com\/classic\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>72% of customers blame poor customer service as the reason for having to explain their issue multiple times. But, as a customer service agent or the feedback receiver, you know customers are sometimes just as guilty. They are often the ones who do not describe their problems accurately and can waste your time. So, how [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":10780,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"inline_featured_image":false,"ub_ctt_via":"","footnotes":""},"categories":[806,856],"tags":[],"class_list":["post-10770","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-support-blog","category-website-feedback-blog"],"acf":[],"featured_image_src":"https:\/\/usersnap.com\/blog\/wp-content\/uploads\/2019\/06\/Elevate2.png","author_info":{"display_name":"Ashley Cheng","author_link":"https:\/\/usersnap.com\/blog\/author\/ashleycheng\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Elevate Service with Screenshot Annotations<\/title>\n<meta name=\"description\" content=\"Canva\u2019s customer service widget enables screenshots and annotations to pinpoint graphic issues. Customers now enjoy a more intuitive way to communicate.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/usersnap.com\/blog\/customer-service-screenshots-annotations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elevate Service with Screenshot Annotations\" \/>\n<meta property=\"og:description\" content=\"Canva\u2019s customer service widget enables screenshots and annotations to pinpoint graphic issues. 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