More and more brands are designing their products for positive emotions. The reason for this is simple: While brands used to ask questions like “Does this application work?” or even “Does this product work for you?”, there is one more pressing question at work when it comes to user experience. The question is: “How does our product make you feel?”

Positive associations are what makes users coming back, and brands are recognizing and designing for positive emotions.

In this article, we are exploring some ways to design positive user experiences.

Happy reading!!

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It’s the start of 2016 and web design companies are looking back trying to find out what worked last year and what’s going to be the trend for this year.

So go ahead and read on. We’ve collected some of the best web design trends you must know about in 2016.

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