More and more brands are designing their products for positive emotions. The reason for this is simple: While brands used to ask questions like “Does this application work?” or even “Does this product work for you?”, there is one more pressing question at work when it comes to user experience. The question is: “How does our product make you feel?”
Positive associations are what makes users coming back, and brands are recognizing and designing for positive emotions.
In this article, we are exploring some ways to design positive user experiences.
There’s a ton of great content out there on how to onboard new users, how to treat them well, and how to make sure that they understand your product, its benefits, and become paying customers.
However, there’s less information available on how you should treat your users who want to end the relationship with you.
We at Usersnap looked into the topic of user offboarding and provide you with the following essentials for how to end relationships with your customers and users.
When you’ve created a piece of software and follow the SaaS model, you will most likely be offering a free trial to your users. During this trial, your user can test the product and decide if he needs it.
And that is the hard part. You have to show the user why he or she needs your product and that its use is easy and pleasant.
That’s why I want to give you some tips about how to make a good impression and create an outstanding user onboarding experience.
A few weeks ago, we published a blog post introducing different methods of on boarding. Due to the positive feedback, we decided to go back and write another blog post on this topic. A lot of users only sign up for an application but never actually end up using it.
How do you convince more users to activate the application? How do you turn sign-ups into active users?
Today we want to share 5 tips about how to create a successful user on boarding experience. Let’s go!