Everyone knows about the 80/20 rule. Here’s how Richard Koch defines it in his book “The 80/20 principle”:

“The 80/20 Principle asserts that a minority of causes, inputs, or effort usually lead to a majority of the results, outputs, or rewards. Taken literally, this means that, for example, 80 percent of what you achieve in your job comes from 20 percent of the time spent.”

In his book, Koch illustrates in which areas the 80/20 principle holds true and how to use it to optimize work.

However, you might think that in our highly competitive world, achieving 80 percent is not enough. Sometimes, it seems that with growing customer expectations, giving 100 percent is just barely okay.

So how can you motivate your product team to go the last mile? How do you instill a culture of curiosity and learning?

Or in other words: What does it take, to make your team go the last 20 percent?

Here are our 7 practical approaches.

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